Results

Recent client media coverage has appeared in:

TIMElogo

BusinessInsiderlogo2skinny

wiredmaglogosimple

fitnessmagazinelogo

SanJoseMercuryNewslogo

Other coverage includes:

wsjlogo

fortune

KTVU2logo

fastcompany

eweek

tonightshow

torontostar

sacramentobusinessjournalogo

Here is the full text of a few stories:

Time.com: How Your iPhone Can Help You Keep Your New Year’s Resolutions  This article mentions only two fitness apps, Apple’s and MMC PR’s client, PumpUp. Here’s a quote.

“But one thing Apple Health won’t give you is moral support, and for that PumpUp cannot be beat. An Instagram-like photo sharing app that lets other like-minded people cheer you on, PumpUp can also track your activity, whether it’s running or skiing, and can help you build custom workouts to get in better shape. Then, when you post your progress, you get cheered on by other PumpUp members, helping you to keep going strong.”

Business Insider: How 3 Open-Heart Surgeries Inspired a 24-Year-Old Founder to Build an App That Now Has 2 Million Users A large positive feature about MMC PR client PumpUp extensively quoting the co-founder resulted in 5k+ shares. It is also posted on investor General Catalyst Partners’ website.

The Wall Street Journal: Pick of the Crop: Microsoft and IBM Are Scouring Silicon Valley for Start-Ups to Work With, Possibly Acquire Feature discusses how IBM partners benefit from their relationships with Big Blue, and quotes IBM Venture Capital Group executives.

Fortune: Instant Messaging has Replaced Voice Mail Q&A with IBM’s CIO positions IBM as a social business innovator.

San Jose Mercury News: App Offers Wanderful Shopping Experience, http://www.mercurynews.com/los-gatos/ci_25680519/los-gatos-app-offers-wanderful-shopping-experience MMC PR client Wanderful Media’s CEO was quoted extensively in a feature about the company its new Android OS app and several million new dollars in funding.

Forbes: The Benefits Of Enterprise Social Media; How social media is being used to capture knowledge inside companies. Q&A with IBM vice president of Social Software explains benefits of social business and includes client success stories.

Sacramento Business Journal: Social Media Software Developer Aims to Streamline Marketing

The founder of Sociamonials discusses trends driving demand for his unique new social marketing software suite in this tabloid-size page feature with a color photo of him. For the whole story, subscribe or email michelle@michellemcintyrecommunications.com.

SiliconAngle’s The CubeTV on YouTube presents the Founder of Tooliers The founder discusses European VC and start-up business trends as well as her new website for self-service business consulting at an O’Reilly conference.

San Jose Mercury News, Page 1, Sunday Business: SiliconHouse Hosts World’s Entrepreneurs at a Business-building Crash Pad The founder of MMC PR client Tooliers.com was quoted in the story and included in a photo of a group of entrepreneurs.

Here is the Tooliers.com press release.

KTVU Ch. 2’s Maureen Naylor interviewed TEDxSanJoseCA’s speaker and 2012 Olympic Gold Medal Winner and American Heart Association Ambassador Dana Vollmer on the 10 PM news the evening of the event. The news segment also features clips of entertainers, Vollmer on stage, the hundreds of attendees and a mini segment on the “Before I Die Wall” discussing what people wrote and why.

Silicon Valley/San Jose Business Journal: IBM and San Jose State Partner on Social
Front page feature story with large color photo of the IBM executive with the professor in front of the business school discusses how IBM is working with SJSU professors to teach students about social collaboration.

Toronto Star: York University Students Have Their Heads in the Clouds

The press coverage above was based on this news release.

Fast Company: Why IBM Could be Bigger Than Facebook in Social Media Feature story with unique graphic discusses how social has changed the business landscape and how IBM is leading the way. Story was picked up by several news outlets including major TV stations.

Baseline Magazine: Web 2.0: Cars.com Drives Performance Large feature story discusses how IBM Client Cars.com customers and employees benefit from IBM software and hardware. The print edition features takes up 2 full page and features several large photos and graphics strategic to conveying the client’s messages.

The New York Times: IBM Updates Connections Mobile Apps to Push Enterprise Social Networking on the Go

Los Angeles Times: A syndicated technology columnist writes a story about a technology breakthrough. Stories ran in large news outlets worldwide.

As a result of this successful campaign, General Manager Jim Vanderslice presented Michelle McIntyre with an Outstanding Achievement Award in appreciation for “Outstanding Press Coverage of IBM Storage Announcements.”

McIntyre went on to receive many additional awards including cash and an all-expenses-paid-for trip to Hawaii as a result of her storage and software PR results.

The Tonight Show: The host incorporates the announcement in the opening monologue! Positive coverage in thousands of news outlets globally resulted from this campaign.

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